CENG 485

Information Technology Entrepreneurship

In addition to an introductory treatment of business fundamentals in information technology, course topics will include paradigms, strategies and methods in goal setting, team formation, intellectual property, customer projects and business management for information technologies.

Course Objectives

This course aims to present an entrepreneurial perspective with particular emphasis on information technology. This course emphasizes the entrepreneurial mindset, which is necessary to create or grow economically viable enterprises in information technology business.

Recommended or Required Reading

Stephen Covey, The 7 Habits of Highly Effective People, Free Press, 2004. ,Thomas Friedman, The World Is Flat, 3.0, A Brief History of the Twenty-First Century, Picador, Paperback, 2007. ,Fuat Alican, Yol, 2010.

Learning Outcomes

1. To know entrepreneurship in information sciences industry.

2 To understand entrepreneur vision and thinking.

3 To be prepared to build business and products.

4 To understand the sustainable growth concept.

Topics
First entrepreneurship experience
Presentation in information technologies
Marketing methodologies
Business development strategies
IBM and Microsoft examples
Team management paradigms
Insource and outsource concepts
Strategic planning and its importance
Importance of customer projects in business expansion
Experienced models in software team management
New business models
Global software trends and Türkiye
Future of software business I
Future of software business II

Grading

Midterm: 30%

Presentation: 40%

Final: 30%